S5 | E4 | Bigger Data, Better Possibilities with Loretta Franks, Chief Data & Analytics Officer at Kellanova

In Episode 4, of Season 5 of Driven by Data: The Podcast. Kyle Winterbottom is joined by Loretta Franks, Chief Data & Analytics Officer at Kellanova, where they discuss the transition from Kellogg’s to Kellanova and the role of data in driving business success, which includes;

• Managing the transition from Kellogg’s to Kellanova during a historic organisational shift.
• Coming from a STEM, non-data, non-technical background and how it has shaped her data leadership approach.
• Building relationships and credibility across global regions to enhance Data & Analytics efforts.
• Why investing time in relationship-building strengthens the impact of D&A functions.
• How your leadership style can dictate success.
• Overcoming Imposter Syndrome to grow into a stronger, more effective leader.
• The data product approach and its relationship with data governance.
• Focusing on business outcomes and consumer experiences to transform data results.
• Sharing credit for team successes
• The role of storytelling in navigating the fast-paced world of data.
• How maintaining momentum builds a compelling narrative for the D&A function.
• Redefining value beyond financial metrics to broaden the scope of success.
• Establishing prioritisation mechanisms to align business needs with data product goals.
• The importance of reusability, and speed to value.
• Prioritising the value of data sets against business objectives.
• The impact of initiatives during the transition from Kellogg’s to Kellanova.
• Creating innovative products is the heartbeat of an organisation’s success.
• How celebrating milestones, like ringing the stock exchange bell, honours a 118-year legacy.
• Breaking down big data frameworks into actionable compliance and value-focused initiatives.

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