Episode 6

bonus
Published on:

14th May 2026

Data Debrief: Elephants, Driving & LinkedIn Debates

Welcome to another episode of the Data Debrief, the companion show to Driven by Data: The Podcast, where hosts Catherine Dowden-King and Kyle Winterbottom unpack Tuesday’s episode, share what’s been on their minds, and explore the realities of leadership, culture, and capability across the data and AI landscape.

This week, Catherine and Kyle reflect on the conversation with Dru Patel from the FA, diving deeper into the human side of data leadership, from storytelling and self-awareness to the commercial realities of what it actually takes to succeed at the executive level.

They cover:

  • Why Dru Patel’s approach to storytelling and communication stood out as one of the most compelling conversations the podcast has hosted to date
  • How technical capability alone has become “table stakes” in data leadership, and why the differentiator is now influence, communication, and the ability to shape perception
  • Why “soft skills” might be the most damaging phrase in the industry, and how cultural buy-in and human-centred leadership are often the real drivers of ROI
  • The uncomfortable reality that working hard and being technically brilliant doesn’t automatically lead to progression, and why self-awareness is becoming a critical leadership trait
  • How data leaders can shift conversations away from platforms, dashboards, and governance, and toward decisions, business outcomes, and commercial impact
  • Why organisations still struggle with the perception of data teams as back-office technical functions, and how that perception shapes hiring, mandates, and ultimately failure
  • The difference between data literacy and data culture, and why culture is what happens when nobody is watching
  • How lived experience, industry context, and organisational history shape expectations around data quality, trust, and value creation
  • Why many CDO mandates continue to fail, not because the individuals lack capability, but because organisations hire for technical delivery while expecting commercial transformation
  • The growing disconnect between what data leaders are hired to do and what boards actually expect them to achieve
  • They also dig into the future of data leadership and organisational accountability:
  • Why businesses are now entering their third, fourth, and even fifth iteration of the CDO role, and what those repeated resets reveal about the maturity of the market
  • How hiring behaviour has unintentionally incentivised technical specialisation over commercial leadership for more than a decade
  • Why asking questions around decisions, KPIs, revenue targets, and business performance during interviews can quickly reveal an organisation’s true perception of data leadership
  • Kyle’s thought of the week: why the debate around failed CDO mandates is becoming too polarised between “it’s the organisation’s fault” and “it’s the individual’s fault,” and why the reality sits somewhere in the middle
  • Catherine’s thought of the week: what happened after asking LinkedIn for web developer recommendations, and what the overwhelming response revealed about vendor outreach, personalisation, and the growing problem of AI-generated sales noise

They also discuss:

  • Why AI has enabled many organisations to operate “badly at scale, but faster”
  • How senior leaders increasingly avoid broad vendor engagement unless there is an immediate need
  • The importance of building trusted communities where candid conversations can happen openly and safely
  • Why Orbition Group’s private membership community continues to grow as leaders look for more meaningful peer-to-peer discussion away from the public spotlight

This episode is a candid exploration of the skills gap that rarely gets discussed in data and AI leadership, not the technical gap, but the commercial, cultural, and human capability gap that increasingly determines who succeeds, who gets overlooked, and why so many organisations still struggle to realise value from data.

Show artwork for Driven by Data: The Podcast

About the Podcast

Driven by Data: The Podcast
Designed for Data Enthusiasts to hear from the Data & Analytics industry's thought leaders
Orbition Group is delighted to bring you this podcast series, which is designed for Data Enthusiasts, to hear from some of the most high-profile Data, Analytics and AI thought leaders from around the globe.

Each episode will detail the guests journey to the top while bringing unique insights, drawn from first-hand experience on the industry’s most trending topics.

This podcast was created as a way for our industry's most respected leadership figures from across the world to give back to the Data & Analytics community, by sharing; knowledge, experiences and ideas, to inspire, innovate and provide real-life use cases on the industries most pressing topics/challenges.

About your host

Profile picture for Kyle Winterbottom

Kyle Winterbottom

Founder of Orbition Group, a Search and Talent Solutions business that operates exclusively within the world of Data, Analytics & AI.

I am hugely passionate about enabling organisations to drive decisions and obtain value from the use of Data, Analytics & Artificial Intelligence.

As such, I believe it is imperative that as a community, we share; knowledge, ideas, real-life use cases and inspiration to collectively give back to our industry.

Given my fortunate position of speaking with hundreds, if not thousands of leadership figures within the global Data & Analytics community each year , I feel it is my duty to share the successes, failures, challenges and opportunities.

Therefore, I have positioned Orbition Group to be a facilitator of that knowledge sharing, through these podcasts, events we host and public speaking.