Episode 16

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Published on:

20th Feb 2024

S4 | Ep 16 | The Lean StartUp Approach to Data & Analytics with Ben Dias, Director of Data Science and Analytics at easyJet

In Episode 16, of Season 4, of Driven by Data: The Podcast, Kyle Winterbottom is joined by Ben Dias, Director of Data Science and Analytics at easyJet, where they discuss the lean startup approach to Data & Analytics, which includes;

  • Being a stereotypical neurodiverse data scientist
  • Being driven by solving problems that no one else had
  • Working on recommendation algorithms 20 years ago
  • Intentionally investing heavily in personal development around ‘soft skills’
  • Mapping out what “The Lean Startup Approach” to Data Science would be
  • Deciding whether to stay technical or move into leadership
  • Approaching leadership as a science
  • Being one of the first airlines to launch their NetZero roadmap
  • Having a CEO who drives the data agenda
  • Not being able to build the foundations fast enough to keep up with demand
  • How they delivered value incrementally while building the foundations
  • How the business continued with investment in data programmes even while planes were grounded during Covid
  • Demonstrating the value of the lean startup approach
  • The 6-steps practical guide to implementing the lean startup approach (article below)
  • The benefits delivered from the lean startup approach
  • The challenges/considerations to this approach
  • Why you shouldn’t deliver any work until you know what “done” looks like
  • Why you should always address the riskiest thing first
  • The importance of not being the HIPPO as the Data Leader
  • Why you need to align the approach to your vision
  • Why all prioritisation conversations have to start with a conversation about value
  • The importance of having a framework of measuring non-financial metrics
  • The benefits of having a flat structure
  • Keeping fixed costs low
  • Why you need to have a diverse team to solve complex problems
  • Why using external partners can bring “diversity of thought”
  • Thinking outside the box to hire a more diverse team
  • Implementing data fluency programmes
  • Using apprenticeships to upskill business users

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About the Podcast

Driven by Data: The Podcast
Designed for Data Enthusiasts to hear from the Data & Analytics industry's thought leaders
Orbition Group is delighted to bring you this podcast series, which is designed for Data Enthusiasts, to hear from some of the most high-profile Data, Analytics and AI thought leaders from around the globe.

Each episode will detail the guests journey to the top while bringing unique insights, drawn from first-hand experience on the industry’s most trending topics.

This podcast was created as a way for our industry's most respected leadership figures from across the world to give back to the Data & Analytics community, by sharing; knowledge, experiences and ideas, to inspire, innovate and provide real-life use cases on the industries most pressing topics/challenges.

About your host

Profile picture for Kyle Winterbottom

Kyle Winterbottom

Founder of Orbition Group, a Search and Talent Solutions business that operates exclusively within the world of Data, Analytics & AI.

I am hugely passionate about enabling organisations to drive decisions and obtain value from the use of Data, Analytics & Artificial Intelligence.

As such, I believe it is imperative that as a community, we share; knowledge, ideas, real-life use cases and inspiration to collectively give back to our industry.

Given my fortunate position of speaking with hundreds, if not thousands of leadership figures within the global Data & Analytics community each year , I feel it is my duty to share the successes, failures, challenges and opportunities.

Therefore, I have positioned Orbition Group to be a facilitator of that knowledge sharing, through these podcasts, events we host and public speaking.