S3 | Ep 5 | Why Data Literacy Won’t be the Cornerstone to Success with Malcolm Hawker, Head of Data Strategy at Profisee
In Episode 5 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Malcolm Hawker, Head of Data Strategy at Profisee, where they discuss why Data Literacy isn't the key to success, which includes;
- The benefits of starting his career in Product
- His time at Gartner; the 1500+ conversations he had with CDO’s and why he left
- Why there are so few successful use cases of Data & Analytics initiatives
- Why so few Data Leaders do what they’d advise others to do
- Why we talk a good game about failing fast but no organisation incentivises that to happen
- Why it’s up to the Data Leader to instigate the required change required to improve the current dysfunction
- Why most CDO’s are walking into Lions dens
- How it is absolutely possible to quantify the commercial benefit of our data initiatives despite some claiming it’s not
- How models can help us to quantify the value we create
- Why we need to stop debating semantics
- Why organisations continue to (rightfully) invest in Data & Analytics despite not seeing great success
- Why the data community can come across as “preachy” and “finger wavey” in communicating best practices
- Why data literacy is a loaded term that turns the table of accountability
- Why it’s a product problem and not a user problem
- Why it always come down to centralisation V decentralisation and why you need to do both!
- The future of data sharing and the economies of scale it can create
