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Episode 2

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Published on:

14th Nov 2023

S4 | Ep 2 | From Data to Insight....So What? with Lyndsay Weir, Chief Analytics & Insight Officer at Barilla Group

In Episode 2, of Season 4, of Driven by Data: The Podcast, Kyle Winterbottom is joined by Lyndsay Weir, Chief Analytics and Insight Officer at Barilla Group, where they discuss the 'so what' about Data, Analytics and Insight, which includes;

  • Why having a non-STEM background has been beneficial
  • Why having a can-do attitude is critical to be successful
  • The importance of having a diversified blend of skills in your D&A team
  • The skills you need to be successful as a modern-day Data Leader
  • The importance of collaboration; why it’s “all we, never me”
  • Why you’ve always got to ask, so what?!
  • Why knowing where you’re going is the key and what is your plan?
  • Why they’ve changed how they present reports and insights; from visualisation to a written 1-pager
  • The damage from “data is the new oil”
  • The telltale signs if you’re not aligned with the strategic objectives of the business
  • Striking the balance between tech/tooling and business objectives
  • The importance of scalability
  • Dealing with FOMO and Hype; why you don’t have to be first to market
  • Balancing execution and innovation/experimentation
  • The relationship between operating model, skills, adoption and value creation
  • Ways to excite the organisation about Data & Analytics
  • Being technically sound but strategically impactful as a Data Leader

Thanks to our sponsor, Dufrain:

Dufrain is a market leading, pure play data and analytics delivery consultancy empowering enterprise organisations to discover the value and potential in their data. To truly become data-driven and drive competitive advantage.

At Dufrain, Data is our passion. Our highly experienced data consultants deliver data solutions and real business outcomes across the entire data landscape helping businesses to meet their strategic objectives. Led by Joseph George CEO, we draw on a wealth of expertise, experience and knowledge to deliver innovative solutions to data challenges. Leading brands trust us and partner with us to deliver value and to support and enable their teams for the long term.

Our highly experienced data consultants deliver comprehensive services across the entire data landscape from data management and governance, BI and analytics through to shaping data transformation strategies. Take your steps to become data-driven, visit www.dufrain.co.uk and connect with us.

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About the Podcast

Driven by Data: The Podcast
Designed for Data Enthusiasts to hear from the Data & Analytics industry's thought leaders
Orbition Group is delighted to bring you this podcast series, which is designed for Data Enthusiasts, to hear from some of the most high-profile Data, Analytics and AI thought leaders from around the globe.

Each episode will detail the guests journey to the top while bringing unique insights, drawn from first-hand experience on the industry’s most trending topics.

This podcast was created as a way for our industry's most respected leadership figures from across the world to give back to the Data & Analytics community, by sharing; knowledge, experiences and ideas, to inspire, innovate and provide real-life use cases on the industries most pressing topics/challenges.

About your host

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Kyle Winterbottom

Founder of Orbition Group, a Search and Talent Solutions business that operates exclusively within the world of Data, Analytics & AI.

I am hugely passionate about enabling organisations to drive decisions and obtain value from the use of Data, Analytics & Artificial Intelligence.

As such, I believe it is imperative that as a community, we share; knowledge, ideas, real-life use cases and inspiration to collectively give back to our industry.

Given my fortunate position of speaking with hundreds, if not thousands of leadership figures within the global Data & Analytics community each year , I feel it is my duty to share the successes, failures, challenges and opportunities.

Therefore, I have positioned Orbition Group to be a facilitator of that knowledge sharing, through these podcasts, events we host and public speaking.