Episode 48

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Published on:

24th Aug 2021

Ep 48 | Data-Driven Culture: The Role of HR with Natalie Cramp, CEO at Profusion

In Episode 48 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Natalie Cramp, CEO at Profusion, where they discuss the role of HR in driving a data culture within an organisation and the benefits of putting data into HR, which includes;

How HR can drive a data culture
Why the next hire into your HR team should be a Data Scientist
How data can create a more objective, fair and all-encompassing HR
Examples of how this worked successfully at the 2012 London Olympic games
The impact on recruitment, career progression, remote working and employee engagement
How data can be used to support diversity & inclusion initiatives
The partnership between people and data
Why HR Directors should be a key part of data transformation
How HR can help organisations to improve data literacy across the organisation
How data teams can support HR to be intelligent data customers
The importance of data education and training
Why it’s vital to create a north-star so everyone is gunning for the same purpose
The many lessons that HR can learn from marketing
The role of HR in Data Ethics

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About the Podcast

Driven by Data: The Podcast

Designed for Data Enthusiasts to hear from the Data & Analytics industry's thought leaders

Orbition Group is delighted to bring you this podcast series, which is designed for Data Enthusiasts, to hear from some of the most high-profile Data, Analytics and AI thought leaders from around the globe.

Each episode will detail the guests journey to the top while bringing unique insights, drawn from first-hand experience on the industry’s most trending topics.

This podcast was created as a way for our industry's most respected leadership figures from across the world to give back to the Data & Analytics community, by sharing; knowledge, experiences and ideas, to inspire, innovate and provide real-life use cases on the industries most pressing topics/challenges.

About your host

Kyle Winterbottom

Founder of Orbition Group, a Search and Talent Solutions business that operates exclusively within the world of Data, Analytics & AI.

I am hugely passionate about enabling organisations to drive decisions and obtain value from the use of Data, Analytics & Artificial Intelligence.

As such, I believe it is imperative that as a community, we share; knowledge, ideas, real-life use cases and inspiration to collectively give back to our industry.

Given my fortunate position of speaking with hundreds, if not thousands of leadership figures within the global Data & Analytics community each year , I feel it is my duty to share the successes, failures, challenges and opportunities.

Therefore, I have positioned Orbition Group to be a facilitator of that knowledge sharing, through these podcasts, events we host and public speaking.