S3 | Ep 41 | The 4 Key Dimensions to Deliver Innovation and Value at Scale, with Beth Bauer, Founder and CEO at PosiROI
In Episode 41 of Season 3, of Driven by Data: The Podcast, Kyle Winterbottom is joined by, Beth Bauer, Founder and CEO of PosiROI, where they discuss, the 4 key dimensions required to deliver innovation and value at scale, which includes;
- Why feedback loops are critical to driving innovation and a data-informed culture
- The importance of meeting people where they are
- Why value means different people to different people
- Why value always needs to translate to money eventually
- How the 1st steps of value creation are unlikely to be related to money
- Why we need to recognise there are different value points
- Why having the data culture that we want can create power struggles
- The 4 dimensions that underpin the journey toward value creation
- Why Sales, Marketing and Speed define whether your innovation will be successful
- How innovation occurs in silos within the same organisations
- The ADEPT framework for strategies that assist with the acceleration of the 4 dimensions in a data-informed culture
- Why value of data needs to be measured against the number of use cases it can solve
- Why trust is the anchor to everything
- Why relationships will always win over data in building trust
- Building a high-performance team that creates value with data
- Why data is a team game and not just a data-team game
- To build a data-informed culture you need a sales and marketing capability